Company information...

MISSION
Then the first customer to CESA Cig kofte sector, think of its production to the dealer, the policy completely untouched without having to produce a healthy product and a company product range is targeted to increase.

VISION
Turkey's first all local out Cig Kofte to recognize and to provide flavor, then spread to the whole world to taste, you can create a fastfood sector ...

OBJECTIVES AND PRINCIPLES
• Dealers and to create value for our customers, to respond to expectations of quality and stability is our first priority. Required to support product sales and after sales service by giving both customers and dealers to feel that the greatest task of our next.
• Not in the market subsequent to the track. Today, the quality, service, supply sources and vendors to be the best in our relationship and our public image to protect is our main goal. To reach this goal in the management of the activities undertaken and to be leaders in the market is our basic principle.
• Human resources are the main source for us. Products and services, quality begins with quality employees. The best staff, and adult employment to our people the power company, our people capabilities, power and creativity to provide the maximum benefits, increase productivity from to generation to keep our company to provide long time is the basic cause.
• Continuous improvement in the R & D to make a deposit to reserve resources in this direction. To provide continuity of service, employees can perform the necessary investments and to help society's economic and social development of the resources and activities to create.
• Business ethics and honest work is our raison d'etre.
• Growth and allow us to have more power to include in the Turkish economy.

REFERENCES
With 70 branches in 17 different provinces in the sector activities at CESA short, medium and long-term plan to reach 250 by the number of dealers want. All work in this direction continue to leap forward with the company to market work.
And Tesco Kipa is CARREFOURSA CESA Cig Kofte procurement. To increase the number of market and retail space in order to have a say in the more dominant in the market which is continuing discussions with other market chain.

MEDIA
In the short term is not to be Cig Kofte CESA sector to long-term and lasting of all the investments are made in this direction. Our company attaches importance to brand development to media planning to continue in this direction the market is working with the best advertising agency.
To date, the investment in the media across the country with visual, auditory and written media that work in 2009 with 8,725,633 people in January, in February, 16,925,935 in March, 22,345,567 in April, 9,263,000 people by reaching out to the monthly average 15% of the population of the country known by the brand has become a . Households with access to 8 CESA 10 million now Turkey has become a brand that people know.
Media planning to conduct a healthy CESA; newspapers, tv, radio and public relations activities to do. Our company also written media Hürriyet, Milliyet, Star, Zaman and on television with several local bands and the generation of newspaper ads, Show tv, SkyTürk, Haber 24 channels, radio on the Dünya Radio, Burç FM and works with local radio.

Media planning; Cesa is also Cig Kofte consumers before hygienic, reliable and easy to create a perception of a product prepared on our first national brand to expand, to make known later that the international brand perception into prepared according to the target.

R & D
R & D with specialist staff to maintain a healthy diversity of the CESA products to continue to work to improve. R & D staff CESA Specialist, World development outside our taste test we work with the appropriate product. New products distributed through resellers and end consumers who want to reach the CESA, taking into account customers' requests and ideas on ways to increase the product range has been adopted.
Appetizers and released soon to be new kinds of Cig Kofte CESA, the investments in this area not only their great contributions to Anatolia, to ensure food is rightly proud of.
Budget allocated to R & D investment in the company, continues to grow year after year. Qualified employees and engineers in terms of food CESA hygienic work environment is completely scientific and automation system.